Valentine’s day is coming closer and I can literally not even wait! “Why?” You ask.
- “Is it because you can’t wait to see how your loving husband is going to shower you with his affection?” A little bit.
- “Is it because you can’t wait to shower the love of your life with the love he deserves?” Sorta
“Then why, Kim, why do you love Valentine’s Day so much?” You ask.
Okay, well if you have to twist my arm, I’ll tell you. I LOVE to watch how everyone else in the world chooses to proclaim their love. It’s the best! (especially when I taught high schoolers Ha!)
If you ask me, Valentine’s day is a day when we all are marketing without even knowing it.
We are either selling ourselves on why someone should love us. (On our first V-day, my husband, before we became an official couple, showed up on my doorstep serenading me while hold the key to his heart. How cute is he!?!)
OR, we want to market to the world, “Hand’s off! He/she is mine so keep walking!”
OR, sometimes, we even use V-day to market to the world that although we are single, it doesn’t mean we aren’t happy and don’t love ourselves! (Can I get an AMEN single friends!?!)
Marketing, marketing, marketing! V-day is just a day of marketing! So, surely this is a great time to market our businesses as well. Have you been brainstorming ideas of how to use it get your business ahead? If not, don’t give yourself a headache trying to come up with a plan. I’ve taken some more traditional Valentine gestures (don’t worry, no red roses and chocolates) and given them a twist to fit your business needs.
Here are 14 Fun Ways to Show Love to Your Customers and build your business at the same time. Enjoy!
1. Give them a “Sign” that You Offer Something Great
How cute are these signs!?! If you’re a graphic designer, professional crafter, professional hand-letter designer, or event planner. Creating your own Valentine’s Day printables are great opt-ins that your customers will beg you to sign up for! Best part, it only costs your time but can be reused each yearI LOVE these! Follow and click for more examples, if you’d like a tutorial on how to create your own beautifully designed signs, click here!
2. Fruit with a Message
I’m going “Bananas” over this one! There’s nothing sweeter than a healthy thank you. Own a gym, fitness clients, yoga or nutritional practice? These are perfect for you! Just remember that the shelf life for them is limited so plan ahead. It must be noted, make sure that each fruit used has a peelable skin! 🙂 Want more ideas of fruit you can message? Click here.
3. “Craft” a Plan to Bring in Customers
Nothing says love like a fun D-I-Y! Allow potential and current customers to bring (or purchase) their favorite mug into your shop for a fun valentine-themed craft. You can even include a product discount or samples to turn them into future customers. Great way to get photo-ops and social media shares! Click here, to find out how to create the mugs.
4. Get them “Hooked”
This is great way to show your current customers how glad you are to have their business. Customized then print this saying on a business sized card and attach to a small pack of gummy worms or Swedish Fish. Cute, yummy and memorable! Click here for this idea and 20+ more.
5. “Frame” the Right Promotion
Photographers can help give something sweet to someone sweet. Invite your clients for a Valentine shoot and allow them to make their own frame to put their picture in. This would work even better with instant photo prints. If you have great landscaping or scenery at your establishment, this would be a great promotion to execute as well! Here’s a tutorial of how to best make the frame.
6. Knock Their “Socks” Off With Customer Appreciation
This is a great idea for a health and fitness based business, especially if you sell apparel. You can find affordable socks at the Target, Dollar Tree, Wal-Mart, or even buy in bulk online. You can click this post to get the free printable at madetobeamomma.com!
7. “Crunch” Any Doubts that You Love Your Customers
First of all, Potato Chips are delicious. Second of all, this is an easy way to show your valued customers how much you appreciate them while showing your playful side. After this one, they won’t be able to resist you! Here’s a link to the free printables.
There you have it. My top 7 Ways to promote your business during the Valentine’s Day season and have a little fun while you’re at it. If you like these ideas, I have 7 more pinned to my board, just follow below and get more inspiration. Have fun creating!
Follow Kim Osborne ‘s board Valentine’s Day Promo Ideas for Small Businesses on Pinterest.